Month: Jan 2025

Introducing the C-X Experience Centre

One of the latest buzzwords to be thrown around is “Customer experience”. My understanding is that it’s a focus on customer interactions, from awareness of the product to purchase. This covers brand perception, sales process, and customer service.

Customer Experience is shortened to the acronym CX, because using the letter X is always cooler. For some reason, we went a bit further and put a hyphen in there for good measure; “C-X Experience Centre”.

The weird thing is that it kinda looks like a letter is missing like you are supposed to pronounce it like SEX; and a Sex Experience Centre is a different thing entirely. Does it even make sense, or sound sensible to call it the Customer Experience Experience Centre?

“The Customer-Xcellence Programme is all about putting our customers and users at the heart of everything we do. It directly supports our strategic priority of delighting our customers and partners. But we can only do that if we really put ourselves in their shoes and truly understand what day-to-day working life is like for them. By doing so, we can ensure the products and solutions we design, enhance and implement are directly informed by their experiences.”

We lost even more office space to create this C-X Experience Centre. Since we worked at home, they made the desk space more spacious for those that did go into the office, then over time have reassigned meeting rooms to nonsense like this. 

To make it more pretentious, we invited a local politician for the grand opening

“The C-X experience Centre is a real gamechanger in how we immerse ourselves in the experiences of our customers and users.” 

I think all it is is a few computers in a room decorated to look like a customer’s office.

“This will help everyone learn about the challenges our customers and users face, and how our solutions help them provide a better service.”

As well as showcasing our solutions to customers and key stakeholders, it will be used for:

  • onboarding new starters
  • supporting sales enablement training
  • launching and testing new solutions and products

“Thank you to the whole Customer-Xcellence team for turning this vision into reality – it will make such a difference in how we understand our customer’s and user’s challenges.”

Honey Scam

Honey is a browser extension now owned by PayPal. It promised cheap deals to the user by automatically searching for vouchers and applying them at checkout. However, there seems to be some possible foul play in the way that it worked.

Honey was adding itself as a referrer which sounds logical if the user has made their own way there. Referral links give a financial kickback to the referrer so would be fine to give Honey some credit for assuring the end user completes the purchase. 

The end user uses honey with the promise of searching for valid voucher codes to save further money. However, even when Honey couldn’t find anything, they still stole the referral. To the end user, this didn’t affect them because it was the referrer that was missed out. So all those YouTubers that had affiliate links will have lost out money, or future affiliate deals and sponsorships.

The ironic thing is that Honey gained a lot of new users from YouTube partnerships themselves. So YouTube audience would install the Honey extension, then any future affiliate links from the YouTuber (and any other YouTuber) would be then hijacked by Honey. So the YouTuber has been completely scammed but would be unaware it was happening at all.

There was another suggestion that Honey even did deals with shops to limit the discounts offered. So if there was a voucher available for 20% off, they would lie and say they have found 10% off. So Honey promised to find the best deal for you without you making any effort, but they were just finding mediocre deals for you and you could have got a better deal if you did put the effort in.

For some sales, you could say that the value proposition to retailers is dubious since they are giving customers discounts on products they were already about to buy.

Legal Eagle is filing a lawsuit against them, which is going to be interesting to see the outcome.  I’m Suing Honey .